Steve Barbarich

Steve Barbarich is the founder and CEO of www.choosehottubsdirect.com, www.chooseswimspasdirect.com and www.chooseoutdorkitchensdirect.com. ChooseDirect.com was founded on the principal of the ever-waning customer service, which has shown a steady decline for the last 60-100 years or so.

With the online convenience of his company and the super low factory direct pricing, the result is a company that stands out in the face of tough competition. Plans are in the works to launch other complimentary sites as well as the company continues to grow.

Steve is the author of the book “The Complete Manual on How to Make Money From Your Inventions and Patents” and he is directly responsible for bringing multiple product to the market which are presently for sale in major retail store such as Wal-Mart, Target, Walgreens and many others. Some of his own inventions are among the many that he is responsible for having placed.

Steve boasts more than 20 years experience in product development and is the founder of Absolutely New, which is a world class consumer product company that focuses on bringing these products to retail stores. The company is funded by venture capital, and it develops and manufactures products that are invented independent inventors. His extensive knowledge of product development and intellectual property has led to great working relationships with these major retailers.

Steve Barbarich, along with his many other attributes, is also a philanthropist.  When Hurricane Ike devastated the continental shelf of Texas, he put out the call to all customers, existing and new, and pledged to donate $15.00 for every Paradise Hot Tub sold by the company with the money being earmarked to provide food, clothing and shelter to the victims.

“Back in the day” as some of the baby boomers would say, customer service was almost a personal experience to consumers. That has largely fallen by the wayside however in the hustle and bustle that we live as a part of today. Not so with Steve Barbarich however. He and his companies have vowed that each and every customer would get the care and attention they deserve when they are dealing with them.

In today’s age of anonymity, customer service becomes even more important than it once was. There is heavy competition in nearly every sector and the company that places emphasis on the customer comes first, as it used to be, is the company that is going to still be standing 10 years from now, or even a year from now.

His philosophy is that the customer is who ultimately pays the bills, and so that being said, we know that we must place our service to them above all else. Employees are thoroughly trained in every aspect of customer service, as well as the product line so that regardless of what situation arises, the sales staff will be in a position that they are able to assist the customer and meet their needs.

It’s no wonder then, why the company’s number one advertising medium is word of mouth.